Keyword Cluster (KeyBERT) Looker Studio Demo Visualization Dashboard for SEO

This interactive Looker Studio dashboard transforms raw keyword data into visual insights that reveal patterns, clusters, and opportunities in your keyword research. Part of Lazarina Stoy’s MLforSEO course resources, this template helps you make sense of hundreds or thousands of keywords by visualizing relationships, search volumes, and competitive landscapes in ways that spreadsheet rows simply can’t convey.
The dashboard features multiple visualization types working together to tell the complete keyword story. Treemaps break down your keyword universe by search volume and thematic clusters, helping you spot high-value topic areas at a glance. Sankey diagrams trace the flow and relationships between keyword groups, showing how different search terms connect and overlap. You’ll also find ranked visualizations of your top keywords by various metrics, competitor keyword analysis, and detailed data tables that let you drill into specific metrics like search volume, CPC, and competition scores—all color-coded for quick pattern recognition.
Use this for:
‧ Identifying natural keyword clusters and topic groups within large keyword datasets to inform content strategy
‧ Visualizing keyword relationships and search volume distributions to prioritize which topics deserve the most attention
‧ Analyzing competitor keyword overlap and finding gaps in your own keyword coverage
‧ Presenting keyword research findings to stakeholders in a visual, easy-to-understand format
‧ Spotting high-volume, low-competition keyword opportunities that might get lost in traditional spreadsheet analysis
This is perfect for SEO specialists and content strategists managing large keyword portfolios who need to move beyond spreadsheet analysis and communicate keyword insights visually to their teams or clients.