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Query Sequence

Core Concepts (AI/ML)
Examines the order in which a user conducts multiple queries, revealing how they refine or expand their search over time.

Query Sequence refers specifically to the order and proximity in which a user conducts multiple queries within a single search session. By examining query sequences, search engines analyze the semantic proximity of successive searches to determine if the user is researching one coherent topic or multiple simultaneous topics. This analysis helps systems infer the user’s intent by tracking the progression and refinement of their searches. Marketers use query sequences to identify patterns in user behavior, which informs the tailoring of marketing funnels and content to different stages of the buying journey.

Related Concepts

Query Distance Query Context Query Augmentation Query Path Augmented Search Queries

Sources & References

Semantic AI-powered/ML-enabled Keyword Research Course
academy.mlforseo.com

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