Where marketers keep up with
AI, ML & the future of search
A free, curated Slack for SEO (Search Everywhere Optimisation) practitioners. Every week we surface the news, research, resources, jobs and perks that actually change how you work — so you don’t have to drink from the firehose alone.
Join the Slack — it’s free →No spam, no lurking pressure — just a high-signal room of people doing this work.
What we publish inside
Every drop is hand-filtered and AI-graded for one thing: does this genuinely matter to an SEO or AI-search practitioner right now? Here’s what lands in the channels each week.
News
3× a weekThe AI × search stories that change how you work — not the noise. A bold headline, a one-line “why it matters,” and a read link.
- Algorithm & SERP shifts, AI Overviews and AI Mode changes
- How LLMs cite, rank and retrieve — as it evolves
- Tooling launches and platform moves worth knowing
Papers
WeeklyAcademic research, translated for practitioners. Pulled from arXiv and filtered to what a marketer can actually apply.
- Retrieval, GEO, knowledge graphs, entities & LLM search
- Authors, year, and a plain-English deep-dive summary
- Off-topic research (physics, medicine…) gated out
Resources
2× a weekEvergreen guides worth bookmarking — the stuff you come back to, from named companies and creators in the space.
- Tutorials, guides, reports, teardowns & thought pieces
- Source shown so you know whose work it is
- Plus fresh templates & workbooks from our library
Jobs
WeeklyRemote roles at the AI/ML × marketing edge, hand-filtered by region so you only see what’s relevant.
- SEO/GEO, marketing automation & data science in marketing
- Company, location and salary where the board lists it
- Fresh openings, never stale re-posts
Announcements
As they dropEverything new from MLforSEO, first — in one place, before it goes anywhere else.
- New Academy courses, lessons & cohort openings
- New expert contributors and resource-library releases
- Event, webinar and workshop invites
Weekly discussion prompts
WeeklyOne good question a week to think out loud with peers — and trade real tactics instead of lurking.
- A workflow, a hot take, or a “how are you handling X?”
- Grounded in the week’s biggest AI-search shifts
- Answers from people actually doing the work
Automated updates by Cerebro 🧠 — so you never miss an important resource
Behind the scenes, Cerebro reads hundreds of blogs, news sites, research databases and job boards, throws out anything old or off-topic, then Cerebro grades what’s left for how genuinely useful it is to a marketer interested in AI. Only the best handful each run make it into Slack. The result: high signal, low noise — you skim, not scroll.
More than a feed — it’s a community
The curated drops are the excuse; the people are the point. These are the rooms where members actually talk.
Introductions #introductions
New here? Tell everyone who you are and what you’re working on when you join.
Help me #help-me
Stuck on something? Ask the room and get unblocked by people who’ve been there.
Share your work #share-your-work
Show what you’re building, shipping or testing — and get real feedback on it.
Discussions #discussions
Jump into the weekly prompt and ongoing threads on where AI search is heading.
Watercooler #watercooler
Off-topic chat, wins, memes and any other discussion that doesn’t fit elsewhere.
Course channels
Taking an MLforSEO Academy course? Compare notes with everyone else in your cohort in a dedicated room.
Browse the courses →Exclusive community discounts
Perks for being here — member-only offers you won’t find on the public site.
- Discounts on MLforSEO Academy courses
- Partner tool and event offers, negotiated for the community
- Early-bird access to new launches, rounded up in the weekly digest
It all rolls up into a weekly digest
Every Sunday, the week’s best across News, Papers, Resources and Jobs is recapped into a single email — a warm intro, a big-picture read on the week’s themes, and the top picks with links.
Same curation, delivered. Join Slack for the live feed, subscribe for the recap — or do both.
Come join the room
Free to join, easy to leave, hard to stop reading. Get the news, research, jobs and perks that keep you ahead in AI search.