AI Search Optimisation
21 posts
- AI search optimisation
The chunk, not the page: content an AI can actually extract
The page is read by humans. The chunk is retrieved by machines. And a page that works perfectly for a human reader…
Beatrice Gamba5 Aug 2026 · 8 min - AI search optimisation
Your rank tracker is lying to you about AI search
Your positions can be green while AI never cites you. That is not a coverage gap in your tools. It is a…
Beatrice Gamba3 Aug 2026 · 8 min - AI search optimisation
How modern search actually works: the five-stage retrieval funnel
Before an AI answer engine writes one word, it has already thrown away almost everything. If you do not know where in…
Beatrice Gamba30 Jul 2026 · 8 min - AI search optimisation
Indexed is not selected: your AI search problem isn’t ranking
Agentic systems decide whether your content is used before anyone sees an answer. Ranking measures the wrong thing. The distinction that reorganises…
Beatrice Gamba30 Jul 2026 · 8 min - AI search optimisation
How LLMs Co-Cite: Building Authority by Association
When an LLM cites multiple sources in a single response, the sources it pairs together quietly signal which brands belong in which…
Beatrice Gamba13 May 2026 · 7 min - AI search optimisation
Cross-Platform Entity Consistency: The LLM-Era NAP
Local SEO has always known that NAP consistency matters. The LLM era extends that principle to every brand and every entity. Here…
Beatrice Gamba13 May 2026 · 5 min - AI search optimisation
Why Entity Relationship Mapping Is Critical for Brand Visibility
Individual entities have limited value. Connected entity networks are what create exponential authority. Here are the six relationship patterns that turn isolated…
Beatrice Gamba12 May 2026 · 10 min - AI search optimisation
5 Steps to Identify and Fix Entity Recognition Gaps That Block LLM Visibility
Five specific entity gaps stop LLMs from citing your content with confidence. Here is how to spot each one in your own…
Beatrice Gamba11 May 2026 · 7 min - AI search optimisation
How Entities Power Query Fan-Out in AI Search
Most of the searches happening on your behalf right now were never typed by anyone. Here is how AI systems generate entity-driven…
Beatrice Gamba11 May 2026 · 8 min
